Toni Reale founded Roadside Blooms with a story to tell and a mission to share, believing that beauty and sustainability don’t just co-exist, they work in concert. With over 10 years of experience in the event-planning and floral-design industries, Toni’s many adventures have led her to this chapter (ask her about the time she converted a 1971 British ice cream truck into a mobile flower shop; or about her Environmental Geology background).

A leader of Charleston’s “green and local” movement, Toni has served on various nonprofit boards, including the Charleston Green Fair, and has been recognized as one of Charlie magazine’s "50 Most Progressive" in Charleston in 2014.


of Roadside Blooms

Meet Toni

She's always dreaming up something new for clients, fellow florists, and her team. grown flower movement doing all she can to elevate the cause. Toni is a leader in and passionate about the local and American grown flower movement doing all she can to elevate the cause.

The two most rewarding things about Roadside Blooms are working with couples that appreciate a creative approach to design and her team! It takes a village to run a successful small business and Toni feels very lucky to have her incredibly talented, passionate, and dedicated team by her side to design, dream and laugh with. 

When she's not flowering, she's playing (wrangling) her two sons Brooks and Sagan or chatting with her husband Adam on how to make our community an even better place.  

"My heart is bursting with A lifelong passion for sustainability &  design."

helping a stray animal.

You can find any one of us:

Outlander because of the scenery.

We are all obsessed with the show:

Orange Spot & Jack Rabbit Filly.

We can often be found ordering from:

80's, Lizzo & 70s.

Our Spotify Station mainly rotate through:

three baby girls in 2020.

The Roadside Blooms team welcomed:

into a mobile flower truck!

We turned a 1971 British ice cream truck:

a few FUn Facts

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- rachel, Bride

"Toni and her team are amazing!! The florals turned out even more beautiful than we could have imagined! Toni is extremely creative, responsive and you can tell she genuinely cares about turning a vision into reality. I strongly recommend their services. You will not be disappointed!!! Thank you Toni!!"

- Camila, Bride

"Toni and her team absolutely stunned me on our wedding day with the beauty and artistry of their floral design. From the start, Toni was attentive, kind, and had many creative ideas for our florals. The final product was better than I could have imagined. It doesn’t get better than Toni and Roadside Blooms!

- Natasha, Bride

"I can’t even describe to you how amazing Toni and her team are. They turn my wedding into a Fairytale. Everyone is still talking about how it was the most breathtaking florals they’ve ever seen. No question book with Roadside she turns your dreams into reality."

4610 Spruill Ave. #102, North Charleston, South Carolina 29405

Award-Winning Floral Design in South Carolina

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